There is an inevitability to the spread of misinformation. When threatened, we grasp at shadows of information, rumoured half-truths, glimpses of intelligence - or seeming intelligence - that might simultaneously warn and protect us.
For many months the outbreak of Ebola in West Africa gained little, if any, traction in global mainstream media. Small pockets of coverage would break out sporadically but only in recent weeks has the spread of information reached epidemic proportions. Sadly, much information is 'misdiagnosed', harmful rather than helpful to those currently and potentially involved.